1. Thư viện Tài nguyên số - Trường Đại học Công nghệ Thông tin và Truyền thông Việt - Hàn

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Issue DateTitleAuthor(s)
2018Digital Analytics for MarketingSponder, Marshall; F. Khan, Gohar
2019AI for Marketing and Product Innovation: Powerful New Tools for Predicting Trends, Connecting with Customers, and Closing SalesA.K., Pradeep; Andrew, Appel; Stans, Thanunathan
2019Social Media Strategy: Marketing, Advertising and Public Relations in The Consumer Revolution (Second Edition)Keith, A. Quesenberry
1999Marketing research an applied approach ( Third Edition )K. Naresh, Malhotra; F. David, Birks
2023Visualizing Marketing From Abstract to Intuitive (2th Edition )S. Umit, Kucuk
2010Essentials of Marketing Research ( Fourth Edition )G. William, Zikmund; J. Barry, Babin
2008Total Relationship Marketing ( 3th Edition )Evert, Gummesson
2005Essentials of Marketing Research ( 4th Edition )Tony, Proctor
2022Foundations of Marketing ( 9th Edition )M.William, Pride
2014The Marketing Pathfinder Key Concepts and Cases for Marketing Strategy and Decision MakingDavid, Stewart; Michael, Saren

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