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Thư viện Tài nguyên số - Trường Đại học Công nghệ Thông tin và Truyền thông Việt - Hàn
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Issue Date
Title
Author(s)
2022
The Digital Marketing Handbook: Deliver Powerful Digital Campaigns
Simon, Kingsnorth
2024
The Palgrave Handbook of Supply Chain Management
Joseph, Sarkis
2021
The Palgrave Handbook of Fintech and Blockchain
Maurizio, Pompella
;
Roman, Matousek
2021
Handbook of Research Methods for Marketing Management
Robin, Nunkoo
;
Viraiyan, Teeroovengadum
;
M. Christian, Ringle
2020
Digital Marketing Management A Handbook for the Current (or Future) CEO (Second Edition)
Debra, Zahay
2023
The PDMA Handbook of Innovation and new Product Development (4th Edition)
Ludwig, Bstieler
;
H. Charles, Noble
2023
Behavioural Research for Marketing: A Practitioner’s Handbook
Julian, Adams
2020
The Oxford Handbook of Ethics of AI
Markus, D. Dubber
;
Frank, Pasquale
;
Sunit, Das
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Author
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Debra, Zahay
1
Frank, Pasquale
1
H. Charles, Noble
1
Joseph, Sarkis
1
Julian, Adams
1
Ludwig, Bstieler
1
M. Christian, Ringle
1
Markus, D. Dubber
1
Maurizio, Pompella
1
Robin, Nunkoo
.
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2
Digital Marketing
1
Artificial Intelligence
1
Blockchain
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Digital Campaigns
1
Ethics
1
Fintech
1
Marketing
1
Marketing Management
1
New Product
1
Supply Chain Management
.
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