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Title: The Impact Of Tiktok Social Media Influencer Marketing On Brand Attitude Of Generation Z In Viet Nam
Authors: Nguyen, Thi Kieu Trang
Hoang, Thi Kim Chi
Keywords: Tiktok Social Media
Brand Attitude
Generation Z
Viet Nam
Issue Date: 2022
Publisher: Vietnam-Korea University of Information and Communication Technology
Description: Graduation thesis of Buseness Administration; 2018-2022.
Appears in Collections:ĐH-Quản trị kinh doanh (Business Administration)

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