Please use this identifier to cite or link to this item:
https://elib.vku.udn.vn/handle/123456789/4077
Full metadata record
DC Field | Value | Language |
---|---|---|
dc.contributor.author | Milton, Kotler | - |
dc.contributor.author | Tiger, Cao | - |
dc.contributor.author | Sam, Wang | - |
dc.contributor.author | Collen, Qiao | - |
dc.contributor.author | Yuheng, Zhang | vi_VN |
dc.date.accessioned | 2024-08-16T01:17:20Z | - |
dc.date.available | 2024-08-16T01:17:20Z | - |
dc.date.issued | 2020 | - |
dc.identifier.isbn | 9789811216985 (e) | - |
dc.identifier.isbn | 9789811216978 | - |
dc.identifier.uri | https://elib.vku.udn.vn/handle/123456789/4077 | - |
dc.description | pp: 404 | vi_VN |
dc.language.iso | en | vi_VN |
dc.publisher | World Scientific Publishing | vi_VN |
dc.subject | Marketing Strategy | vi_VN |
dc.subject | Digital Age | vi_VN |
dc.subject | Digital Marketing | vi_VN |
dc.title | Marketing Strategy in the Digital Age: Applying Kotler's Strategies to Digital Marketing | vi_VN |
dc.type | Book | vi_VN |
Appears in Collections: | Marketing |
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