Vui lòng dùng định danh này để trích dẫn hoặc liên kết đến tài liệu này:
https://elib.vku.udn.vn/handle/123456789/747
Nhan đề: | The Impacts of Social Influence, Perceived Risks on Consumers’ Intention to Use Mobile Payment in Vietnam |
Tác giả: | Nguyen, Thi Khanh My |
Từ khoá: | Social Influence Perceived risks Consumers’ Intention Mobile payment |
Năm xuất bản: | 2020 |
Nhà xuất bản: | Da Nang Publishing House |
Tóm tắt: | With the liberalization and globalization, the Internet has been used as a medium of transaction in almost all aspects of human living. This study aims to discover the important factors influencing consumers’ intention of using mobile payment. The survey questionnaire was developed and distributed to 250 respondents, out of which 201 valid responses were used for further statistical analysis. Results suggest that social influence and perceived risk are significant factors that contribute to the intention of consumers on mobile payment. The findings of the research are valuable for mobile payment providers to develop and extend the number of users in Vietnam. |
Mô tả: | Scientific Paper; Pages: 96-101 |
Định danh: | http://elib.vku.udn.vn/handle/123456789/747 |
ISBN: | 978-604-84-5517-0 |
Bộ sưu tập: | CITA 2020 |
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