Please use this identifier to cite or link to this item:
https://elib.vku.udn.vn/handle/123456789/2256
Title: | Perceived Risk And Its Role In The Influence Of Brand Awareness, Brand Trust On Purchase Intention: A Study Of Mobifone Customers |
Authors: | Le, Phuoc Cuu Long Vo, Kim Thu |
Keywords: | Brand Awareness Brand Trust On Purchase Intention Mobifone Customers |
Issue Date: | 2022 |
Publisher: | Vietnam-Korea University of Information and Communication Technology |
Description: | Graduation thesis of Business Administration; 2018-2022. |
URI: | http://elib.vku.udn.vn/handle/123456789/2256 |
Appears in Collections: | ĐH-Ngành Quản trị kinh doanh (Business Administration) |
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