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Title: Marketing Channel Strategy: An Omni-Channel Approach (Ninth Edition)
Authors: Robert, W. Palmatier
Eugene, Sivadas
Louis, W. Stern
Adel, I. El-Ansary
Keywords: Marketing Channel Strategy
Issue Date: 2020
Publisher: Routledge Taylor & Francis Group
Description: pp: 403
ISBN: 978-0-367-26209-9
Appears in Collections:Quản trị kinh doanh

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