Please use this identifier to cite or link to this item: https://elib.vku.udn.vn/handle/123456789/3066
Title: Marketing Analytics: Essential Tools for Data-Driven Decisions
Authors: Rajkumar, Venkatesan
Paul, W. Farris
Ronald, T. Wilcox
Keywords: Marketing Analytics
Data-Driven Decisions
Issue Date: 2021
Publisher: Darden Business Publishing
Description: pp: 313
URI: http://elib.vku.udn.vn/handle/123456789/3066
ISBN: 9780813945163
Appears in Collections:Quản trị kinh doanh

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