Please use this identifier to cite or link to this item:
https://elib.vku.udn.vn/handle/123456789/3067Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Phi, Kotler | - |
| dc.contributor.author | Kevin, Lane Keller | - |
| dc.contributor.author | Alexander, Chernev | - |
| dc.date.accessioned | 2023-10-03T03:19:39Z | - |
| dc.date.available | 2023-10-03T03:19:39Z | - |
| dc.date.issued | 2021 | - |
| dc.identifier.isbn | 978-1-292-40510-0 | - |
| dc.identifier.uri | http://elib.vku.udn.vn/handle/123456789/3067 | - |
| dc.description | pp: 607 | vi_VN |
| dc.language.iso | en | vi_VN |
| dc.publisher | Pearson Education | vi_VN |
| dc.subject | Marketing Management | vi_VN |
| dc.title | Marketing Management (Sixteenth Edition - Global Edition) | vi_VN |
| dc.type | Book | vi_VN |
| Appears in Collections: | Marketing | |
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