Please use this identifier to cite or link to this item:
https://elib.vku.udn.vn/handle/123456789/3067| Title: | Marketing Management (Sixteenth Edition - Global Edition) |
| Authors: | Phi, Kotler Kevin, Lane Keller Alexander, Chernev |
| Keywords: | Marketing Management |
| Issue Date: | 2021 |
| Publisher: | Pearson Education |
| Description: | pp: 607 |
| URI: | http://elib.vku.udn.vn/handle/123456789/3067 |
| ISBN: | 978-1-292-40510-0 |
| Appears in Collections: | Marketing |
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