Please use this identifier to cite or link to this item: https://elib.vku.udn.vn/handle/123456789/4077
Title: Marketing Strategy in the Digital Age: Applying Kotler's Strategies to Digital Marketing
Authors: Milton, Kotler
Tiger, Cao
Sam, Wang
Collen, Qiao
Yuheng, Zhang
Keywords: Marketing Strategy
Digital Age
Digital Marketing
Issue Date: 2020
Publisher: World Scientific Publishing
Description: pp: 404
URI: https://elib.vku.udn.vn/handle/123456789/4077
ISBN: 9789811216985 (e)
9789811216978
Appears in Collections:Marketing

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