| Issue Date | Title | Author(s) |
| 2021-10 | An Empirical Study on E-government Adoption in Vietnam: Moderating Role of Uncertainty Avoidance | Vo, Thị Thanh Thao; Le, Phuoc Cuu Long |
| 2021 | Consumer's attitude toward shopping online products in VietNam | Le, Phuoc Cuu Long; Trinh, Thi Ngoc Huyen |
| 2024 | Digital Marketing (English) | Le, Phuoc Cuu Long; Vu, Thi Quynh Anh; Nguyen, Thi Kieu Trang |
| 2023-07 | Emotional Intelligence and Social Media Site Experiences’ Effects on College Choice Behavior: The Mediating Role of Brand Attitude | Dang, Thi Thanh Minh; Le, Phuoc Cuu Long; Tran, Thi Thuy Trinh |
| 2022-11 | Factors Affecting Customer Intention to use Mobile Banking: A Case Study of Orient Commercial Joist Stock Bank ( OCB ) | Le, Phuoc Cuu Long; Nguyen, Duy Minh |
| 2022-11 | Factors Affecting the Intention to Accept Cloud Server Services at CMC Telecom of Enterprises in Da Nang City | Le, Phuoc Cuu Long; Hoang, Van Chuong |
| 2024-06 | How does the decoy effect enhance consumer purchase decision? | Le, Phuoc Cuu Long; Le, Thi Huong Trang |
| 2022 | Perceived Risk And Its Role In The Influence Of Brand Awareness, Brand Trust On Purchase Intention: A Study Of Mobifone Customers | Le, Phuoc Cuu Long; Vo, Kim Thu |
| 2021 | Research on the factors influencing consumer acceptance of the home cleaning service application | Le, Phuoc Cuu Long; Truong, Le Thao Nhi |
| 2024-06 | Solutions to develop social media marketing activities for Gem Riverside Hoi An Hotel | Le, Phuoc Cuu Long; Le, Thi Thuy An |
| 2024-06 | Solutions to improve the performance of digital marketing activities at Gia Bao Phan Rang Company | Le, Phuoc Cuu Long; Truong, Thi Ha Vy |
| 2024-06 | The completing solutions for digital marketing activities in Vietnam Blue Ocean Development Company Limited | Le, Phuoc Cuu Long; Nguyen, Hoang Nhung |
| 2021 | The Effect of Cultural Factor on Consumers' Evaluation of Foreign Brands Case of Viet Nam | Le, Phuoc Cuu Long; Nguyen, Thi Minh Chi; Ho, Than Ai Van; Nguyen, Le Ngoc Tram; Le, Hoang Thao Nguyen |
| 2024-06 | The Factors Influence Consumers' Green Product Purchase Intention in Vietnam | Le, Phuoc Cuu Long; To, Le Thanh Thao; Hoang, Hong Ngoc; Le, Thi Ngoc Anh; Tran, Nguyen Tra Giang; Nguyen, Nguyen Nhi |
| 2023-06 | The Impact of Perceived Risk and Its Role in Brand Awareness, Intrinsic Motivation, and Purchase Intention in the Telecommunications Industry in Vietnam | Le, Phuoc Cuu Long; Tran, Thi Thuy Trinh; Pham, Thi Duyen; Dang, Thi Thanh Minh; Nguyen, Linh Giang |
| 2023-06 | The Impact of Social Media Experience on eWOM Usage Behavior: A Case Study of Students from the University of Danang | Tran, Thi Thuy Trinh; Dang, Thi Thanh Minh; Le, Phuoc Cuu Long; Dao, Thi Thu Huong |
| 2023-06 | The Impacts of Mobile Application Quatily and Flow Experience on User's Intention to Use of Home Utility Application | Le, Phuoc Cuu Long; Tran, Khanh Hung |
| 2021 | The Influence of Brand Ambassadors, Brand Image and Brand Personality on Consumer Purchase Intention: The study of Cellphone Industry | Le, Phuoc Cuu Long; Tran, Thi My Chau; Pham, Thi Hong Hanh; Le, Thi Hai Van; Ho, Than Ai Van |
| 2022-07 | The Relationship Between of Green Perceived Quality, Green Brand Awareness and Green Purchase Intention | Le, Phuoc Cuu Long; Nguyen, Thi Khanh My |
| 2022 | The Role Of Social Media Marketing To Brand Awareness In The Context Of The Covid-19 Pandemic: A Case Study Of First Real Joint Stock Company | Le, Phuoc Cuu Long; Tran, Thi Thuy Trinh |
