Please use this identifier to cite or link to this item:
https://elib.vku.udn.vn/handle/123456789/4075
Title: | Marketing 4.0: Moving from Traditional to Digital |
Authors: | Philip, Kotler Hermawan, Kartajaya Iwan, Setiawan |
Keywords: | Marketing 4.0 |
Issue Date: | 2017 |
Publisher: | Wiley |
Description: | pp: 185 |
URI: | https://elib.vku.udn.vn/handle/123456789/4075 |
ISBN: | 978-1-119-34120-8 978-1-119-34106-2 (e) |
Appears in Collections: | Marketing |
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