Please use this identifier to cite or link to this item: https://elib.vku.udn.vn/handle/123456789/4075
Title: Marketing 4.0: Moving from Traditional to Digital
Authors: Philip, Kotler
Hermawan, Kartajaya
Iwan, Setiawan
Keywords: Marketing 4.0
Issue Date: 2017
Publisher: Wiley
Description: pp: 185
URI: https://elib.vku.udn.vn/handle/123456789/4075
ISBN: 978-1-119-34120-8
978-1-119-34106-2 (e)
Appears in Collections:Marketing

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