Please use this identifier to cite or link to this item:
https://elib.vku.udn.vn/handle/123456789/4075| Title: | Marketing 4.0: Moving from Traditional to Digital |
| Authors: | Philip, Kotler Hermawan, Kartajaya Iwan, Setiawan |
| Keywords: | Marketing 4.0 |
| Issue Date: | 2017 |
| Publisher: | Wiley |
| Description: | pp: 185 |
| URI: | https://elib.vku.udn.vn/handle/123456789/4075 |
| ISBN: | 978-1-119-34120-8 978-1-119-34106-2 (e) |
| Appears in Collections: | Marketing |
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