
Please use this identifier to cite or link to this item:
https://elib.vku.udn.vn/handle/123456789/4908
Full metadata record
DC Field | Value | Language |
---|---|---|
dc.contributor.author | Kapferer, Jean-Noël | - |
dc.contributor.author | Bastien, Vincent | - |
dc.date.accessioned | 2025-05-14T08:35:56Z | - |
dc.date.available | 2025-05-14T08:35:56Z | - |
dc.date.issued | 2009 | - |
dc.identifier.isbn | 9780749454777 | - |
dc.identifier.uri | https://elib.vku.udn.vn/handle/123456789/4908 | - |
dc.description | pp: 337 | vi_VN |
dc.language.iso | en | vi_VN |
dc.publisher | Kogan Page | vi_VN |
dc.subject | Luxuries Marketing. | vi_VN |
dc.subject | Luxury goods industry | vi_VN |
dc.subject | Product management | vi_VN |
dc.title | The Luxury Strategy-Break the Rules of Marketing to Build Luxury Brands | vi_VN |
dc.type | Book | vi_VN |
Appears in Collections: | Quản trị kinh doanh |
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