Browsing by Author Kapferer, Jean-Noël
Showing results 1 to 1 of 1
| Issue Date | Title | Author(s) |
|---|---|---|
| 2009 | The Luxury Strategy-Break the Rules of Marketing to Build Luxury Brands | Kapferer, Jean-Noël; Bastien, Vincent |
| Issue Date | Title | Author(s) |
|---|---|---|
| 2009 | The Luxury Strategy-Break the Rules of Marketing to Build Luxury Brands | Kapferer, Jean-Noël; Bastien, Vincent |