
Please use this identifier to cite or link to this item:
https://elib.vku.udn.vn/handle/123456789/4912
Full metadata record
DC Field | Value | Language |
---|---|---|
dc.contributor.author | Kotler, Philip | - |
dc.contributor.author | Lane Keller, Kevin | - |
dc.date.accessioned | 2025-05-14T09:43:23Z | - |
dc.date.available | 2025-05-14T09:43:23Z | - |
dc.date.issued | 2016 | - |
dc.identifier.isbn | 1292093145 | - |
dc.identifier.isbn | 9781292093147 | - |
dc.identifier.uri | https://elib.vku.udn.vn/handle/123456789/4912 | - |
dc.description | pp: 345 | vi_VN |
dc.language.iso | en | vi_VN |
dc.publisher | Pearson | vi_VN |
dc.subject | Marketing Management | vi_VN |
dc.title | A Framework for Marketing Management (6 ed, Global Edition) | vi_VN |
dc.type | Book | vi_VN |
Appears in Collections: | Quản trị kinh doanh |
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