Please use this identifier to cite or link to this item:
https://elib.vku.udn.vn/handle/123456789/5101| Title: | The Marketing Pathfinder Key Concepts and Cases for Marketing Strategy and Decision Making |
| Authors: | David, Stewart Michael, Saren |
| Keywords: | Marketing |
| Issue Date: | 2014 |
| Publisher: | Printed in Great Britain by TJ International Ltd, Padstow, Cornwall, UK |
| Description: | pp: 283 |
| URI: | https://elib.vku.udn.vn/handle/123456789/5101 |
| ISBN: | 978-1-119-96176-5 |
| Appears in Collections: | Marketing |
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