Marketing Scales Handbook Multi-Item Measures for Consumer Insight Research

Please use this identifier to cite or link to this item: https://elib.vku.udn.vn/handle/123456789/5759

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DC Field	Value	Language
dc.contributor.author	C. Gordon, Bruner II	-
dc.date.accessioned	2025-10-23T08:50:41Z	-
dc.date.available	2025-10-23T08:50:41Z	-
dc.date.issued	2019	-
dc.identifier.isbn	978-0-578-47002-3	-
dc.identifier.uri	https://elib.vku.udn.vn/handle/123456789/5759	-
dc.description	pp: 552	vi_VN
dc.language.iso	en	vi_VN
dc.publisher	Published by: GCBII Productions, LLC 6109 Timberwolfe Lane Fort Worth, Texas 76135 USA	vi_VN
dc.subject	Marketing	vi_VN
dc.subject	Handbook	vi_VN
dc.subject	Consumer	vi_VN
dc.title	Marketing Scales Handbook Multi-Item Measures for Consumer Insight Research	vi_VN
dc.type	Other	vi_VN
Appears in Collections:	Marketing

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