Please use this identifier to cite or link to this item:
https://elib.vku.udn.vn/handle/123456789/5768Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Philip, Kotler | - |
| dc.contributor.author | Waldemar, Pfoertsch | - |
| dc.contributor.author | Uwe, Sponholz | - |
| dc.date.accessioned | 2025-11-05T09:22:06Z | - |
| dc.date.available | 2025-11-05T09:22:06Z | - |
| dc.date.issued | 2021 | - |
| dc.identifier.isbn | 978-3-030-59530-2 | - |
| dc.identifier.uri | https://elib.vku.udn.vn/handle/123456789/5768 | - |
| dc.description | pp: 288 | vi_VN |
| dc.language.iso | en | vi_VN |
| dc.publisher | This Springer imprint is published by the registered company Springer Nature Switzerland AG | vi_VN |
| dc.subject | H2H Marketing | vi_VN |
| dc.title | H2H Marketing - The Genesis of Human-to-Human Marketing | vi_VN |
| dc.type | Other | vi_VN |
| Appears in Collections: | Marketing | |
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