Please use this identifier to cite or link to this item:
https://elib.vku.udn.vn/handle/123456789/6913| Title: | Strategic Brand Management |
| Authors: | Richard, Rosenbaum-Elliott Larry, Percy Simon, Pervan |
| Keywords: | Strategic Brand Management |
| Issue Date: | 2018 |
| Publisher: | Oxford University Press |
| Description: | pp: 496 |
| URI: | https://elib.vku.udn.vn/handle/123456789/6913 |
| ISBN: | 978–0–19–879780–7 |
| Appears in Collections: | Quản trị kinh doanh |
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