Please use this identifier to cite or link to this item: https://elib.vku.udn.vn/handle/123456789/7085
Title: The Impact of Artificial Intelligence-Generated Content (AIGC) on the Purchase Intention - A Case Study in the Fashion Industry
Other Titles: Tác động của nội dung do trí tuệ nhân tạo tạo ra (AIGC) đến ý định mua hàng - Nghiên cứu trường hợp trong ngành thời trang
Authors: Nguyen, Thanh Hoai
Nguyen, Dinh Duc Trong
Keywords: Artificial Intelligence
Fashion Industry
Issue Date: Jun-2026
Publisher: Vietnam-Korea University of Information and Communication Technology
Series/Report no.: KLTN;22DM104
Description: Bachelor thesis of Business Administration - Digital Marketing; 2022-2026
URI: https://elib.vku.udn.vn/handle/123456789/7085
Appears in Collections:ĐH-Ngành Quản trị kinh doanh (Business Administration) - Chuyên ngành Digital Marketing (Digital Marketing-DM)

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