Please use this identifier to cite or link to this item:
https://elib.vku.udn.vn/handle/123456789/3044| Title: | Marketing Channel Strategy: An Omni-Channel Approach (Ninth Edition) |
| Authors: | Robert, W. Palmatier Eugene, Sivadas Louis, W. Stern Adel, I. El-Ansary |
| Keywords: | Marketing Channel Strategy |
| Issue Date: | 2020 |
| Publisher: | Routledge Taylor & Francis Group |
| Description: | pp: 403 |
| URI: | http://elib.vku.udn.vn/handle/123456789/3044 |
| ISBN: | 978-0-367-26209-9 |
| Appears in Collections: | Marketing |
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