Please use this identifier to cite or link to this item:
https://elib.vku.udn.vn/handle/123456789/4079| Title: | Marketing Strategy: Based on First Principles and Data Analytics (Second Edition) |
| Authors: | Robert, W. Palmatier Shrihari, Sridhar |
| Keywords: | Marketing Strategy Data Analytics |
| Issue Date: | 2021 |
| Publisher: | Red Globe Press |
| Description: | pp: 413 |
| URI: | https://elib.vku.udn.vn/handle/123456789/4079 |
| ISBN: | 978-1-352-01146-3 |
| Appears in Collections: | Marketing |
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