Please use this identifier to cite or link to this item:
https://elib.vku.udn.vn/handle/123456789/5980Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Neil T, Bendle | - |
| dc.contributor.author | Paul W, Farris | - |
| dc.contributor.author | Phillip E, Pfeifer | - |
| dc.contributor.author | David J, Reibstein | - |
| dc.date.accessioned | 2025-12-01T03:29:42Z | - |
| dc.date.available | 2025-12-01T03:29:42Z | - |
| dc.date.issued | 2021 | - |
| dc.identifier.isbn | 978-0-13-671713-3 | - |
| dc.identifier.uri | https://elib.vku.udn.vn/handle/123456789/5980 | - |
| dc.description | pp: 792 | vi_VN |
| dc.language.iso | en | vi_VN |
| dc.publisher | Pearson Education, Inc. | vi_VN |
| dc.subject | Marketing Metrics | vi_VN |
| dc.title | Marketing Metrics (Fourth Edition) | vi_VN |
| dc.type | Other | vi_VN |
| Appears in Collections: | Marketing | |
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