Please use this identifier to cite or link to this item:
https://elib.vku.udn.vn/handle/123456789/6019| Title: | The SAGE Handbook of Marketing Theory |
| Authors: | Pauline, Maclaran Michael, Saren Barbara, Stern Mark, Tadajewski |
| Keywords: | Marketing |
| Issue Date: | 2009 |
| Publisher: | SAGE Publications Inc |
| Description: | pp: 542 |
| URI: | https://elib.vku.udn.vn/handle/123456789/6019 |
| ISBN: | 978-1-84787-505-1 |
| Appears in Collections: | Marketing |
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