Please use this identifier to cite or link to this item:
https://elib.vku.udn.vn/handle/123456789/6859Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Graham, Hooley | - |
| dc.contributor.author | Nigel F., Piercy | - |
| dc.contributor.author | Brigitte, Nicoulaud | - |
| dc.date.accessioned | 2026-05-22T03:31:29Z | - |
| dc.date.available | 2026-05-22T03:31:29Z | - |
| dc.date.issued | 2008 | - |
| dc.identifier.isbn | 978-0-273-70697-7 | - |
| dc.identifier.uri | https://elib.vku.udn.vn/handle/123456789/6859 | - |
| dc.description | pp: 633 | vi_VN |
| dc.language.iso | en | vi_VN |
| dc.publisher | Pearson Education Limited | vi_VN |
| dc.subject | Marketing Strategy | vi_VN |
| dc.title | Marketing Strategy and Competitive Positioning (Fourth Edition) | vi_VN |
| dc.type | Book | vi_VN |
| Appears in Collections: | Marketing | |
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