Please use this identifier to cite or link to this item:
https://elib.vku.udn.vn/handle/123456789/6877| Title: | Strategic Marketing Management (Eighth Edition) |
| Authors: | Alexander, Chernev |
| Keywords: | Strategic Marketing |
| Issue Date: | 2014 |
| Publisher: | Cerebellum Press |
| Description: | pp: 307 |
| URI: | https://elib.vku.udn.vn/handle/123456789/6877 |
| ISBN: | 978-1-936572-21-2 978-1-936572-19-9 978-1-936572-20-5 |
| Appears in Collections: | Marketing |
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