Please use this identifier to cite or link to this item:
https://elib.vku.udn.vn/handle/123456789/6908| Title: | Essentials of Marketing A Marketing Strategy Planning Approach (18th Edition) |
| Authors: | Joseph P., Cannon William D., Perreault Jr E. Jerome, McCarthy |
| Keywords: | Marketing Marketing Strategy |
| Issue Date: | 2024 |
| Publisher: | McGraw Hill LLC |
| Description: | pp: 933 |
| URI: | https://elib.vku.udn.vn/handle/123456789/6908 |
| ISBN: | 978-1-266-12498-3 |
| Appears in Collections: | Marketing |
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