Please use this identifier to cite or link to this item:
https://elib.vku.udn.vn/handle/123456789/6923| Title: | Marketing Communications Integrating Online and Offline, Customer Engagement and Digital Technologies (Eighth Edition) |
| Authors: | PR Smith and Ze Zook, Smith Ze, Zook |
| Keywords: | Marketing Communications Digital Technologies |
| Issue Date: | 2024 |
| Publisher: | Kogan Page |
| Description: | pp: 761 |
| URI: | https://elib.vku.udn.vn/handle/123456789/6923 |
| ISBN: | 978 1 3986 1173 3 978 1 3986 1171 9 |
| ISSN: | 978 1 3986 1172 6 |
| Appears in Collections: | Marketing |
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