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Thanh Trung Nguyen, Hai Bang Truong                                              79


                     knowledge  within  the  crowd.  It  helps  consolidate  information,  filter  out  noise,
                     identify consensus, handle conflicting information and enhance collective accuracy.
                       The reason why it is possible to aggregate multiple predictions and yield a superior
                     outcome  compared  to  individual  predictions  can  be  attributed  to  the  Law of  Large
                     Numbers [2].                                            [3], predictions are modeled
                     as the truth plus a disturbance. The crowd wisdom is founded upon the aggregation of
                     individually independent guesses, which feature random or symmetrically distributed
                     errors.  When  numerous  unbiased  individuals  make  an  estimate,  the  likelihood  of
                     errors  being  made  on  both  higher  and  lower  sides  of  the  correct  answer  becomes
                     balanced. By averaging the answers, the errors are mitigated due to the Law of the
                     Large Numbers.
                       Currently, prevailing researches on the Wisdom of Crowds phenomenon primarily
                     concentrate  on  the  significance  of  diversity,  decentralization,  and  independence.
                     Nevertheless,  fewer  studies  have  delved  into  the  aggregation  methods  that  aid  in
                     consolidating a collective decision, although the process of consolidating a collective
                     decision from a group of individuals with varying opinions and perspectives can be
                     complex and challenging. Therefore, in this article, we will provide an overview of
                     the  aggregation  methods  utilized  in  previous  studies  on  the  wisdom  of  crowds.
                     Understanding these methods is crucial in order to extract the collective wisdom from
                     a group of individuals.


                     2     Methodology


                     Studying the wisdom of crowds spans across various fields, resulting in a substantial
                     number of research papers. To address the problem statement, we utilize a traditional
                     review method explained in [4].
                       The first step involves identifying the topic of the literature review. As mentioned
                     above,  our  aim  is  to  delve  into  the  commonly  employed  aggregation  methods  in
                     recent studies on the wisdom of crowds, as well as the reasons behind their preferred
                     usage. In the second step, to find relevant papers, we employ Google Scholar as our
                     search engine, utilizing keywords like "wisdom of crowd," "collective intelligence,"
                     and "aggregation method." To streamline our search process, we limit our exploration
                     to  approximately  10  result  pages  per  keyword.  We  focus  on  retaining  papers
                     published in 2015 or later. For papers published prior to 2015, we establish a filtering
                     criterion  of  10  citations.  Subsequently,  in  order  to  analyze  and  synthesize  the
                     literature, we proceed with an initial review of the collected articles to gain an under-
                     standing  of  their  content.  This  involves  reading  the  abstracts,  introductions,  and
                     conclusions of the papers. After completing the initial overview, we revisit the articles
                     and  conduct  a  more  systematic  and  critical  review  of  their  content,  employing  a
                     structured approach proposed by Hendry and Farley [5].











                     ISBN: 978-604-80-8083-9                                                  CITA 2023
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