
Please use this identifier to cite or link to this item:
https://elib.vku.udn.vn/handle/123456789/5624
Title: | Essentials of Marketing: A Marketing Strategy Planning Approach |
Authors: | P. Joseph, Cannon D. William, Perreault Jr E. Jerome, McCarthy |
Keywords: | Marketing Marketing Strategy |
Issue Date: | 2024 |
Publisher: | Published by McGraw Hill LLC, 1325 Avenue of the Americas, New York |
Description: | pp: 933 |
URI: | https://elib.vku.udn.vn/handle/123456789/5624 |
ISBN: | 978-1-266-12498-3 |
Appears in Collections: | Marketing |
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