Please use this identifier to cite or link to this item:
https://elib.vku.udn.vn/handle/123456789/6865| Title: | Advertising and Promotion an Integrated Marketing Communications Perspective (Twelfth Edition) |
| Authors: | George E., Belch Michael A., Belch |
| Keywords: | Advertising Integrated Marketing |
| Issue Date: | 2021 |
| Publisher: | McGraw-Hill Education |
| Description: | pp: 849 |
| URI: | https://elib.vku.udn.vn/handle/123456789/6865 |
| ISBN: | 978-1-260-57099-1 |
| Appears in Collections: | Marketing |
Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.