Collection's Items (Sorted by Submit Date in Descending order): 1 to 20 of 347
| Issue Date | Title | Author(s) |
| 2010 | Essentials of Marketing Research (4th Edition) | William G., Zikmund; Barry J. Babin, Babin |
| 2022 | Marketing Metrics Leverage Analytics and Data to Optimize Marketing Strategies | Christina, Inge |
| 2020 | Marketing 2020 (Twentieth Edition) | William M., Pride; O.C., Ferrell |
| 2021 | Video Marketing Create Engaging Video Campaigns to Drive Brand Growth and Sales (Second Edition) | Jon, Mowat |
| 2018 | Understanding Branding in Higher Education Marketing Identities | Anthony, Lowrie |
| 2022 | The SAGE Handbook of Qualitative Research Design | Uwe, Flick |
| 2024 | The Marketing Analytics Practitioner’s Guide: Volume 2: Product, Advertising, Packaging, Biometrics, Price and Promotion | Ashok, Charan |
| 2005 | The Cambridge Handbook of Multimedia Learning | Richard E., Mayer |
| 2022 | The Cambridge Handbook of Multimedia Learning (Third Edition) | Richard E., Mayer; Logan, Fiorella |
| 2024 | The Art of Product Launch | - |
| 2020 | Strategies and Tools for Managing Connected Consumers | Ree C., Ho |
| 2009 | MaRS Entrepreneur Workbooks Market Strategy Development Series | - |
| 2023 | Strategic Management A Competitive Advantage Approach Concepts and Cases (17th Edition) | Fred R., David; Forest R., David; Meredith E., David |
| 2023 | Strategic Sales Management Insights and Guidance from Top Interim Managers | Peter, Buchenau |
| 2024 | Strategic International Marketing Strategy Development and Implementation (Second Edition) | Carl Arthur, Solberg; Håvard, Huse |
| 2022 | Storytelling With Data Gaining Insights, Developing Strategy And Taking Corporate Communications To A New Level | Hans-Wilhelm, Eckert |
| 2015 | Storytelling with Data a Data Visualization Guidefor Business Professionals | cole nussbaumer, knaflic |
| 2025 | Storytelling in Marketing and Brand Communications | S M A, Moin |
| 2024 | Principles of Marketing (Nineteenth Edition) (Global Edition) | Philip, Kotler; Gary, Armstrong; Sridhar, Balasubramanian |
| 2020 | The Brand Strategy Canvas A One-Page Guide for Startups | Patrick, Woods |
Collection's Items (Sorted by Submit Date in Descending order): 1 to 20 of 347
